Operation and information Management – Process Models and strategy analysis & Open Source Software Comparison Table
Assessment task details and instructions
You are a consultant who has been employed to advise on the effective implementation of strategic changes. You are required to produce the following for the case study provided below: • Word processed – TNR 12, 1.5 spaced, Harvard Referencing System.
Part A: Analysis – Business Process Models and strategy analysis
In this section you should develop
1. A series of at least two Business Process Models, which capture the existing and your proposed business processes. The models should follow the BPMN notation shown in the lecture slides. You can utilise Microsoft Visio, Word, PowerPoint or appropriate alternatives to create the models.
2. Strategic analysis: You should use at least one recognised analysis technique such as SWOT, PESTLE etc
Part B: Open Source Software Comparison Table
In this section, you should conduct research into a suitable software solution. You should decide on the set of characteristics which you will use to evaluate the software and your research should consider 4-5 alternatives in detail. This section should be presented as a table.
Part C: Report
In this section, you should write a report which provides an overview of the current situation together with a roadmap outlining how the proposed changes to the business can be achieved to the benefit of the business. This should draw on your analysis in Part A, include your recommendation for software in Part B, and provide recommendations for ensuring that the strategy is effectively implemented, including consideration of the challenges ahead.
This section should follow standard report structure:
Title Page – Contents – Introduction – Main Section – Conclusions and Recommendations – References.
Part D: Reflection on your contribution to the online discussion and wiki
In this section you should submit a 250-word reflective summary, accompanied by your own self-assessment of your contribution to the online elements throughout the module, using the table labelled ‘Reflection Self-Assessment Pro forma’ in Appendix A (copy and paste it into your assignment document). The reflective report should include your detailed reflection, supported with evidence (pasted URLs) from the online discussion and wiki, detailed below:
You should use appropriate theories, frameworks, models, that we have covered in the module, to inform and justify your recommendations.
The best way to write the report: most logical, approach is to think of your submission in two parts, the first of which encompasses the report to Cathy and in which you include Parts A, B and C, and the second part of the submission as Part D. In that case the first part would encompass the outline given in the question (Title Page – Contents -Introduction – Main Section – Conclusions and Recommendations – References) and within which the “main section” would include Parts A, B and C. That way you only need one cover page and one list of references. Part D would then follow at the end of References.
While the report to Cathy is a business report, this is also an academic paper, so it should include citations as appropriate.
This is the marking table which will be used to guide the marking of assessment components:
The case study:
Cathy Burns is a sole trader in handcrafted products. She is a creative artist who makes bespoke quilts that are used as bedding blankets, sofa covers, and ornate wall hangings. In addition to creating beautiful quilts, she also teaches classes to handicraft groups which are close to her home. Cathy wants to get more work as a tutor, but also wants to find new ways of promoting her business. She would like to publicise her talents via a website and if possible, deal with booking arrangements for teaching via the internet. At the moment this is always done by telephone. Present clients (usually the leader of a local craft group) makes an arrangement to pay by cash on the day or to send a cheque payment through the post. Cathy wants to appear much more professional and hopefully open up a wider market by providing information, bookings and payment options online. Promotion and online sales of her products is also an area that Cathy is interested in developing. A business approach/strategy is required. As she is a sole trader, she would be responsible for her own; social media marketing, keeping business accounts, providing an updated calendar of events, and keeping track of the communications between herself and all clients. Cathy realises that technology will play an important role in the business. She has read about Customer Relationship Management software and Enterprise Resource Management software, but just does not know what kind of digital business technology support she really needs. Cathy requires professional digital business advice before she can make any final decisions about investing funds in business software. Also, she has heard that she may be able to save money by using Open Source Software, but does not understand if there are any implications, so Cathy needs your advice about this too. Cathy has no technical experience and therefore requires a report that can be easily read and understood. You are the Operation and information management consultant who is responsible for researching this business and providing a consultancy report.
1. Allow students to develop an in-depth understanding of the increasingly important field of operations and information management.
2. Provide students with an overview of the role and contribution of operations and information systems to a company’s strategic position.
3. To provide concepts, techniques and models used for planning, managing and improving operations and information systems in contemporary organisations across a range of business sectors
4. To equip students with the capability to apply their knowledge of operations and information management within their business and management practice or further study