Marketing can be described as “the art and science of getting people to spend their money on your product rather than the competitors.”

October 24, 2023

Marketing

Which one of the Ps gets you to purchase – a great price?
Superior product no matter the cost? Or
are you influenced by an excellent promotion?

Give an example of a product and why you bought it. Be specific in referring to the 4 Ps in your post and include which of the Ps is less relevant to you as well. Don’t forget that the Ps often are interrelated – there may be more than one P that influences your decision to purchase a product.

Of the 4 Ps of the Marketing Mix (Product, Price, Place, or Promotion), which P had the greatest influence on your most recent purchase? Provide a specific example and state why you bought it.

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